Interview Questions
Glamir App
Glamir US - Growth Marketing Intern

what do you think makes a video go viral?
I think a video goes viral when it is quickly able to capture a user's attention. It needs to tap into emotions or one of the 5 sense or prompt a thoughtful question that instantly grabs a person's attention. Relatability is a huge plus and ensures that the video connects with a vast audience.
Robyn AI
Social Media Intern

What’s one brand or account that’s crushing TikTok/IG right now — and why?
A brand that is crushing Instagram right now is GymShark apparel. They have seen a massive rise in popularity over the past few years mainly due to their celebrity and creator endorsements and powerful advertisements. They have created a strong brand image that is captivating and now when most people think of clothes to workout in they think of GymShark.
Robyn AI
Social Media Intern

Can you SHARE/discuss a successful social media campaign you've worked on in the past and what made it effective?
A social media campaign I have worked on in the past is at Threads of Minds Canada we put together an Alzheimer's awareness campaign that reached over 400k people in Canada. The key to our sucess was our use of social media platforms like Instagram, X, and our website. In addition, we ran extremely powerful advertisements on Reddit that managed to get thousands of individuals to clickthrough to our website.