She/Her/Hers
Natalia
I am a Strategic Communications major and Sports Studies minor at The University of St Thomas. I specialize in social media content creation, communication via email, and Microsoft.
About Me
University of st thomas
strategic communications
Class of 2027
St Paul, MN, USA
Interests
Interview Questions
Refundly
Social Media Manager
If you were managing our social media, what story or theme would you highlight first, and why?
The theme I would highlight first would be a campaign targeted at college students with an emphasis on saving money. College student's attention is very easily caught by anything involving making/saving money, and I would know being a college student myself. I would focus on this as an attention grabber and proceed to post slideshows highlighting the brand's mission and goal in creating their company.
Refundly
Social Media Manager
Could you share a few examples of your work as a content creator specifically for TIk TOk? We’d love to see what you’ve done!
A few examples of work as a content creator would be @emedia_stthomas which I manage and content create for. I do nearly all of my designs through Canva.
Refundly
Social Media Manager
Tell me about a time when a post or campaign didn’t perform as expected. How did you pivot or adjust your approach? –
A time when a post did not perform as well as expected was during my time as an office assistant in college trying to push a post for a scholarship for my department. The post did not get as much traction as I would have hoped, so I began to push the post onto different platforms such as Instagram stories, Facebook, Twitter, and sharing the post on digital signage boards throughout campus. Pushing the post was necessary to gain traction and momentum to get a broader reach.