Messy videos, not sticking to a single niche. Not elaborating his ideas .

I would start by understanding Adaptive’s target audience — their pain points, goals, and what motivates them. Then, I’d create short, engaging content that shows the product in action solving a real problem, ideally through relatable scenarios or quick transformations. I’d use a mix of testimonials, user-generated content, and storytelling to build trust, while incorporating trending formats and hooks to grab attention. The goal would be to make the content feel less like an ad and more like a helpful, shareable insight that naturally leads people to want to try Adaptive

I haven’t sold a product directly, but I have promoted ideas and projects to others — for example, convincing classmates to join a group project by highlighting its benefits and making it exciting. From that, I learned the importance of understanding what the other person values, presenting clearly, and being confident in your pitch. These are the same skills used in selling