I would use a mix of peer-to-peer outreach, social media, and on-campus events to spread the word about MicroMint. For example, I’d start by sharing the benefits in student groups and clubs, posting engaging content on Instagram/TikTok that resonates with campus life, and hosting small interactive events or info sessions where students can learn about MicroMint in a fun, low-pressure way. I’d also leverage ambassadors or student influencers who can authentically share their experiences, creating trust and excitement among peers.

I would motivate my peers by emphasizing how a savings circle builds accountability and community while helping everyone reach financial goals faster. I’d share clear examples of how small, consistent contributions can add up and highlight the trust and support system it creates.

I’m interested in this position because it sits at the intersection of content, partnerships, and growth strategy, which is exactly where I want to build my career. Vidovo’s focus on connecting brands with creators in authentic, performance-driven ways really aligns with my interest in digital marketing and relationship-building