For Escargot, I’d create an ad called “Send a Little Joy in 5 Seconds” that opens with someone stressed at their desk and a text overlay saying, “Need a pick-me-up?” They open Escargot, pick a fun, quirky card, and send it, with playful animations and confetti emphasizing the celebration vibe. The recipient’s reaction, a big smile or laughing text, shows the instant emotional payoff. The video ends with a CTA: “Send good vibes in seconds. Escargot—cards that make someone’s day.” It’s personal, relatable, and shareable, perfect for both testing and paid ads.

What excites me most about BUNKY is how it blends wellness, playfulness, and aspirational lifestyle into a brand that feels approachable yet elevated. I love that BUNKY isn’t just selling functional products, it’s creating a community and daily rituals that make wellness feel fun, energizing, and personal. I’m drawn to the idea of helping shape a pre-launch audience into a connected, engaged community, where every post feels like part of the BUNKY “fam.” I think I’m a strong fit for BUNKY’s brand voice because I naturally create content that is warm, playful, and aspirational without being preachy. I enjoy telling stories that inspire action, whether through lifestyle visuals, short-form videos, or engaging captions, and I know how to balance education with entertainment to make functional products feel irresistible. I’m also experienced at building scalable, repeatable content systems, which aligns with BUNKY’s goal of establishing a consistent, high-energy feed that drives both engagement and sales.

To make healthy or “functional” products feel aspirational rather than preachy, focus on lifestyle, storytelling, and visual appeal. Lead with how the product enhances daily life, show moments of energy, confidence, or self-care, rather than emphasizing nutrients or health claims. Use beautiful, cohesive visuals that feel playful yet polished, and frame the product as part of an empowering ritual, not a corrective tool. Share stories—whether from founders, customers, or influencers—that highlight real experiences and joyful routines. Inject a sense of fun and creativity in captions and visuals to keep wellness approachable, and leverage community and social proof to show aspirational, relatable ways people integrate the product into their lives. Ultimately, position the product as an accessory to a vibrant, thriving lifestyle, letting people imagine themselves living that elevated, wellness-minded life.