Interview Questions
Revel
Marketing Manager for Revel

what separates creative that gets views from creative that drive sales?
Views are a result of a great hook, but sales are a result of trust and utility. Creative that gets views usually relies on shock value or a fleeting trend to grab attention. Creative that drives sales, however, seamlessly integrates the product into a relatable problem-solving narrative.
Revel
Marketing Manager for Revel

what fitness activities do you like to do?
Duolingo is the gold standard right now. They’ve mastered 'unhinged' marketing by turning their mascot, Duo, into a personality rather than a corporate logo. They don't just post ads; they participate in TikTok trends like a real creator would, which builds massive brand loyalty through humor and irony.
Revel
Marketing Manager for Revel

What brands are doing social really well right now, and why?
Duolingo is the gold standard right now. They’ve mastered 'unhinged' marketing by turning their mascot, Duo, into a personality rather than a corporate logo. They don't just post ads; they participate in TikTok trends like a real creator would, which builds massive brand loyalty through humor and irony.




