Interview Questions
Sourse
Social Media Intern
What is a wellness or beauty brand that has great social media presence? What sets them apart?
Brand: Glossier
Factors for a strong social media presence:
User-Generated Content: Encourages customers to share their experiences.
Engagement: Responds actively to comments and questions.
Transparency: Shares behind-the-scenes and company culture.
Inclusivity: Celebrates diversity in beauty.
Visual Aesthetic: Consistent, recognizable visual style.
Education: Provides skincare/makeup tips.
Promotions: Limited-time offers and product launches.
Influencer Collabs: Partners with influencers for wider reach.