I would have to have a powerful hook, and in this case it can be a transformational hook. People stop watching every time they witness a transformation. In this case, it would be a video like, "what do to if you need headshots but don't have a photographer."

Something that doesn't stay the same. If you talk to the camera with no movement, excitement, or even color, you lose the audience. But if you speak through movement, excitement, relatability, and even visuals, people will stay because of that curiosity.

I enjoy social media marketing and I have experience as a creator. I have observed and taken opportunities to manage creators, which is exactly why I want to expand my knowledge doing this.