Interview Questions
Inspiro Tequila
Content & Social Strategy Intern
Brainstorm one area of opportunity for Inspiro on social! Be creative and out of the box.
For Instagram: I would implement a recipe program- where you are sharing aesthetic and unique recipes twice a week- so your audience can expect it. Use unique ingredients that are trending like amaro and collaborate with bigger brands to boost awareness. I would implement a Pinterest strategy to complement this and re-use recipe content on Pinterest to drive website traffic.
For TikTok - I would stay away from posting alcohol related content on TikTok because the algorithm doesn't push this type of content- so I would focus on lifestyle content around tequila- featuring the types of lifestyle activities that tequila drinkers are interested in. Health, hosting, etc.
Inspiro Tequila
Content & Social Strategy Intern
Are you 21+? If so, please share your age.
28
Inspiro Tequila
Content & Social Strategy Intern
Please share a direct link to your IG + TikTok accounts.
instagram.com/mimi_aleta - personal
instagram.com/vtbeershepherd - currently managing
tiktok.com/@passthevino

