Mick Gerber
Third year Finance major at the University of Washington. Passionate about business, sales, and marketing.
My Socials
About Me
University of Washington
Class of 2027
Seattle, WA, USA
Skills
Interests
My Clubs and Associations
Sigma Alpha Epsilon
Husky Sales Club
Brands I Follow
Interview Questions
Relay
Part-Time Creative Strategist
Do you prefer a work environment with more ambiguity/freedom or clear instructions?
I prefer a mix of freedom while having clear instructions as a guideline to follow. I like having the creative freedom to explore new ideas and try new things, but I like to have a set goal in mind, with guidelines to follow.
Relay
Part-Time Creative Strategist
How would you go about researching viral formats in a specific niche to make new viral ad formats for a specific brand?
Taking a deep dive into the niches top creators/top videos, and doing a comparative analysis between what videos are performing better than others and why that is. I'd take down what hooks are working the best, what type of language + body language is most engaging, and what on screen attention getters are showing. I'd then create multiple A-B test videos and see which ones perform better.
Relay
Part-Time Creative Strategist
What is your experience creating content?
Currently working with two retainers for UGC, both AI based companies. I have also created content for my own clothing brand and fraternity in the past.