On Tiktok

Two things: algorithm studying and a very unique and interesting intro.

Instagram. Captions and visuals say everything say everything

First approach.

by creating an exciting and captivating visual for about 5 seconds which would be the intro, because if we start with the brand immediately it would be overlooked as an ad instead of a video, so with the captivating visual then use a real world scenario or joke relating to how the product can solve this to create interests then move to explaining what it does then close off with the logo.

Second approach

Is to create something short and quick to the point cause, audience don't like their entertainment being blocked with long videos of a product. So short detailed but still captivating

Third approach

Use the algorithm to your favour. On tiktok you can do this by posting 1 minute long videos and proper relating tags

Ensure it has a easy to remember @username. Something that can be remembered even at a glimpse. Also when creating video promotions, Keep the first 10 seconds interest or captivating. It creates an open mind