I’d partner with campus organizations such as fitness clubs, wellness groups, or Greek life to help promote the event and drive attendance. I would set up at different locations of the gym, fitness center for athletes and at club teams spaces. The event would include an engaging setup with product sampling, clear signage, and interactive elements like quick conversations about wellness benefits or testimonials from peers. I’d also encourage sign-ups through QR codes and create social content during the event to extend engagement beyond the day itself. After the event, I’d follow up by sharing content, thanking participants, and reviewing what worked well to improve future activations.

Fitness has been an important part of my daily life, especially on campus. I was a member of the club hockey team, practicing three times per week, which reinforced discipline, consistency, and teamwork. I also go to the gym every day and follow a structured 3-2-1 training split. Fitness is my main outlet. it helps me stay balanced, focused, and motivated, and it’s something I genuinely prioritize in my routine.

Yes — I’m comfortable engaging peers in a friendly, approachable way and encouraging them to try products through positive, low pressure conversations.