I have always been a big advocate for self-care, especially when it comes to skincare. I am also someone who her environmental footprint into account for purchases and day-to-day tasks. Therefore, being part of a company that stresses the importance of self-care while still holding values of being sustainable and vegan, among other things, is very important to me and is what makes me excited about Natics.

Currently, I have been consistently creating content for the company EshopMiami. They focus on imports and exports and their premise is that they will ship you products from the USA or Europe to South America for a cheaper rate. While creating content for them, I have been trying to find creative ways to target a younger audience, and one of the ways I have done this is by switching to a more "aesthetic" and cohesive Instagram page. I have also implemented more videos involving people to help create a relationship with the consumers.

Natics has a main focus on being all-natural, vegan, and cruelty-free free so I think that a video keeping the clean vibe that Natics has would be great. I believe that feeding into trends, like the "What's in my bag" or "What's in my skincare bag" could be great tools to implement. I also believe that utilizing the seasons and blending that with current trends would be great as well, for example, in the Summer time, a video could be made but perhaps ASMR style on the beach and can incorporate the "mermaid vibes" that some people like that channel while at the beach.