I use Depop the most because in my experience it’s the easiest to navigate and honestly just what I’ve always known and trust. I’ve been looking for new resale platforms because it’s quite saturated.

I’ve found in my experience that people are most responsive through Instagram DMs. Their bios will often list outreach emails which is another effective way to get into contact and the most formal.

I identify influencers by analyzing audience demographics, engagement, content style, and brand alignment to ensure their followers match the target customer and campaign goals.