My Portfolio
Interview Questions
Kahawa 1893
Content Creator for Functional Coffee - Kahawa 1893

How do you naturally incorporate product benefits into content without making it feel like an ad?
I incorporate the product into my actual day as a student, intern, and content creator so it feels like a genuine part of my routine rather than a spotlight moment. Instead of calling out features directly, I focus on how the product impacts me personally, like how it fits between classes, a long work day, or a content filming session.
Kahawa 1893
Content Creator for Functional Coffee - Kahawa 1893

What is your experience creating TikTok or Instagram Reels content for food or beverage brands? Can you share a specific example?
Yes! One example is a video I made for Cascadian Farm where I showed how their cereal fits into my daily routine by incorporating it into my everyday yogurt bowl. It was a natural, lifestyle focused video that highlighted the product in a real and relatable way.
Kahawa 1893
Content Creator for Functional Coffee - Kahawa 1893

How would you create authentic UGC-style content to promote Kahawa 1893 Functional Coffee?
I'd film a cozy "make my coffee with me" morning routine video with natural lighting and satisfying sound effects like the kettle, the pour, and the spoon clinking. I'd use text overlays to highlight the functional benefits and keep it feeling relaxed and real, the kind of authentic everyday content that resonates with a young audience.








