I focus on meeting new audiences where they already are by using platform-specific content, trends, and formats while keeping the messaging clear and relatable. I prioritize short-form video, interactive elements like polls and questions, collaborations with creators, and consistent posting, then refine strategy using engagement data to see what attracts and retains attention.

I’d start by studying trends on the platform to understand what formats, hooks, and sounds are performing well, then adapt them to the brand’s voice rather than copying them directly. I focus on a strong first 1–3 seconds, clear storytelling or transformation, and content that feels authentic and relatable, with captions and visuals designed to encourage saves, shares, and comments. Finally, I’d test variations, analyze performance, and iterate quickly based on what resonates most.

Here’s a robotics-focused example:

Bug Title: Autonomous drive path fails to complete during center-start routineSystem: FRC competition robot – autonomous modeEnvironment: Practice field, Rev Control Hub firmware v1.9, Java codebase (2025 season)

Severity: High (prevents autonomous scoring)Steps to Reproduce:Power on robot and enable autonomous mode.Select the center-start autonomous routine.Start match simulation.

Expected Result:Robot drives forward 3 meters, aligns with target, and scores game piece.Actual Result:Robot stops after ~1.5 meters and fails to align or score.

Attachments / Evidence:Driver station logs and video recording of autonomous run.

Notes / Suspected Cause:Encoder values reset incorrectly after the first motion command, causing the drive state machine to exit early.

Resolution Verification: After fixing the encoder reset logic, multiple autonomous runs were tested on the practice field with consistent completion and no regressions in other routines.