Yes!

Top of Funnel (TOFU)(Goal: Awareness & curiosity — they may not know PopSips yet)“Sip on the drink everyone’s talking about this summer 🌞—meet PopSips!”“Tired of the same old sodas? Refresh your day with a bold, fizzy twist 🍓🥤.”“Not your average sip. Not your average day. Pop open a PopSips.”Why it works: These hooks are curiosity-driven, colorful, and focused on discovery rather than selling.Middle of Funnel (MOFU)(Goal: Consideration — they’re exploring options and comparing)“See why 9 out of 10 taste-testers chose PopSips over leading sodas.”“Crafted with real fruit and only 25 calories per can — PopSips redefines refreshment.”“Think sparkling water’s boring? Think again. PopSips packs flavor without guilt.”Why it works: These hooks highlight differentiation, proof points, and benefits.Bottom of Funnel (BOFU)(Goal: Conversion — they’re ready to buy)“Your fridge deserves better. Stock up on PopSips — free shipping on your first case!”“Join thousands of fans who made the switch. Order PopSips today and taste the difference.”“Limited batch alert: Grab your favorite PopSips flavor before it’s gone.”Why it works: These are direct, incentive-driven, and action-oriented.

Yes, I’m currently working with GrubHub as a campus partner and content creator. I have previously worked with different brands as a content creator and advertising like with Alani Nu and Clinique.