I’ve created a wide range of TikTok content that blends lifestyle, movement, and personality. This includes travel adventures, hiking highlights, and camping vlogs, and a week-in-my-life series in South Beach, Miami. I also make ‘Get Ready With Me’ beauty and outfit videos, energetic workout clips, and motivational mental health awareness content. On the lighter side, I post funny cat videos and love putting my own spin on trending sounds and challenges. My content is all about being authentic, playful, and relatable — showing both the fun and real side of life, while keeping viewers engaged and inspired.

Movement + Beauty Lifestyle Edits – Videos showing founders moving (pilates, hikes, yoga) while incorporating beauty/wellness elements. Captures the brand vibe in a visual, aspirational way.

Voiceover Storytelling – Short videos with founders narrating their challenges, wins, or why they started their brand. Builds an emotional connection. Morning Routine + Skincare – Founders sharing their morning rituals with coffee, skincare, and workout prep. I love how it blends lifestyle with authenticity. Day-in-the-Life Vlogs – Casual clips walking viewers through meetings, workouts, and behind-the-scenes moments. It feels real and relatable. Trending Audio + Founder Twist – Using viral sounds to highlight funny or relatable founder moments, like juggling work and life. Makes the content feel current and fun. Behind-the-Scenes Product Testing – Clips of founders testing products, unboxing samples, or reacting to shipments. Gives followers a peek into the process.

I stay active by doing a little bit of everything — hiking, running, long walks, rec soccer, yoga, lifting, even rock climbing. Basically, if it gets me moving and having fun, I’m in. I love switching it up and trying new classes so it never feels like a routine.