For Banana Milkshake: start with a cozy morning vibe. Show a real banana or smoothie, then transition to spraying the perfume. Soft lighting, close-ups, and a quick line like “smells like sweet, creamy comfort.” End with an outfit shot so people connect it to a lifestyle. For Vanilla Salt: go for a clean, beachy or nighttime vibe. Wind, skin, jewelry, maybe water or sunlight. Spray it and say something like “warm, salty, soft vanilla.” Focus on how it feels, not just what it is. Both would be quick, natural clips with voiceover, not overly scripted. Make it feel like a real moment so people can imagine wearing it.

UGC works for fragrance because people can’t smell through a screen, so they rely on visuals, reactions, and storytelling. When content feels real and not overly scripted, it helps viewers imagine the scent and trust the recommendation more. It’s most effective when it shows a vibe or lifestyle, like a morning routine or going out, so the fragrance feels like part of a moment instead of just a product.