Interview Questions
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Product Feedback Specialist
What's three important aspects you consider when adopting a new social app into your daily screen time?
interest retention
productivity
personal benefits
Vacation Inc.
Influencer Strategy
What is the most creative gifting initiative you've seen a brand execute?
I think the SET Active PR package was the most creative one I've seen as they kept their theme cohesive throughout the gifted materials without going overboard on sending influencers items that will likely just be thrown away. The package was sent when SET released their line "SET Air" which was designed with travel in mind. The package came with a cardboard suitcase containing clothing items from their new line along with a branded travel bag containing travel essentials such as a toothbrush, sleeping mask, and hair oil. I think this was a creative and memorable gifting package that successfully created the travel aesthetic and vibe they were going for with their new launch.

