I'm excited to try Ghia this holiday season as a more sophisticated choice besides alcohol. I think it has a good gifting potential or having for hosting. It can be extremely versatile when it comes to mixing, and you can pair it with holiday drinks and foods.

I would describe its presentation as well as how the taste develops as you're consuming it. I would highlight how it pairs well with other things and how there are limited added sugars as a benefit. You could appeal to those who don't want an alcoholic beverage by noting how similar it is to the vibe of something alcoholic.

I would look for sweetness profile because I like its use of limited added sugar and artificial sweeteners, just a light touch of sweetness. I like the natural ingredients added. Being non-alcoholic, it is great on its own if thats all you want or can be a good mixer. The packaging is also important and shows that non-alcoholic beverages can present the same as alcoholic.