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I would try and hook the audience with a results based hook. For example, "making these resume changes got me hired" and showcasing the process of using Adobe Acrobat. Or "how I got an A on my final research paper using Acrobat to manage long PDF reading sources". Hooks like this are relatable to students, and then throughout the video I will mix practicality with personality to make it not sound "sales pitchy".

I have used Adobe Creative Cloud, Adobe Photoshop, Adobe Lightroom, and Adobe Acrobat. My whole life I have had an interest in photography, and Adobe has allowed me to unleash this creativity. I learned to use Adobe Photoshop for a different passion, however. In the summer of 2024, I started an Etsy store selling digital products such as digital posters. I taught myself Photoshop and used it to create these products, build mock-ups for them, and create marketing materials. Photoshop is the reason I was able to make some money on the side all from my laptop! I also use Adobe Acrobat for managing long PDF's with their AI assistant. As a computer science major, I love the AI automation tools. It is especially helpful for me when I am making PDF's such as invoices for my content!