As the marketing manager for Poparazzi, for a fall launch on campus, I would focus the majority of my resources on creating a strong presence during campus events, such as orientation week, club fairs, and sporting events, by setting up engaging Poparazzi booths or interactive experiences that allow students to experience the app firsthand, learn about its features, and provide them with incentives to download and use the app, aiming to generate buzz and a sense of excitement around Poparazzi among the student population. Additionally, I would leverage targeted online advertising campaigns on social media platforms frequented by students to increase brand awareness and drive app downloads.

One creative concept that could resonate and excite students about Poparazzi is a "Campus Paparazzi Contest," where students can participate by capturing and sharing their most creative and fun moments on campus using the Poparazzi app, with the chance to win exclusive prizes, recognition, and even the opportunity to be featured in Poparazzi's promotional materials, creating a sense of excitement, competition, and a chance to showcase their campus experiences.

H/FC (Hydrogen/Fuel Cell) is a technology that utilizes hydrogen and fuel cells to produce electricity, offering a clean and efficient alternative to traditional combustion engines.