I would prioritize brands that Julia considers important to secure for HMC, including brands with larger budgets, aligned with HFC mission, and values.

I think AI is tool that can help with research but i believe my experience in sales matched with my personality will provide the human connection that brands look for instead of an AI script. I use AI as a research, and organization tool. Right now I use AI intergrated systems like, Monday board, Asana, Claude AI, and Manychat

I believe brands value deals that have clear deliverables, research backed strategy, and partnerships that align with their core missions and consumers. I approach pitches by being prepared with all research, deal estimations, and my own personal tenacity to secure a deal.