Marisa
Recent college graduate who is looking for a career change that aligns with my passions of social media, travel and fashion.
About Me
Elmhurst university
Class of 2023
Chicago, IL, USA
Interests
Interview Questions
Refundly
Social Media Manager
Could you share a few examples of your work as a content creator specifically for TIk TOk? We’d love to see what you’ve done!
My TikTok content is primarily focused on travel, but I'm excited about the opportunity to branch out and create content across different areas. I’m eager to explore new themes and expand my creative range.
Refundly
Social Media Manager
Tell me about a time when a post or campaign didn’t perform as expected. How did you pivot or adjust your approach? –
When evaluating a campaign or post that didn’t perform well, it’s crucial to first understand the buyer persona and ensure the content is tailored to their needs and preferences. Analyzing the post’s analytics is also key. Compare it with other posts that performed better to identify what worked. This might reveal the need to adjust your approach based on the platform you're using or incorporate current trends and real-time events to increase engagement.
Refundly
Social Media Manager
If you were managing our social media, what story or theme would you highlight first, and why?
Depending on the timing of the content release, there are different approaches you can take. For instance, when considering online returns, many of the people who face the most challenges are frequent online shoppers. A fun angle could be to center the theme around a holiday party or special event where someone does a big online shopping spree, only to get frustrated when they have to return their entire haul. But then, just as they're about to give up, a friend reminds them of Refundly, making the process easy and stress-free.