Marisol
Endorsements
Verified
About Me
Arizona State University
digital audience strategy
Class of 2026
Tempe, AZ, USA
Skills
Interests
Brands I Follow
My Portfolio
Interview Questions
Sousa
Social Media Specialist for Wellness Drink
How do you think about the difference between content that builds a brand vs. content that drives a purchase?
Content that has a goal of driving a purchase lacks building a relationship with a consumer. Users want to relate and connect with a brand rather than just constantly be sold to
Sousa
Social Media Specialist for Wellness Drink
If you had to create one piece of content for Sousa this week, what would it be and why?
To keep up with the trends I would post a video with text saying “protein + hydration✨” and include an aesthetic video displaying sousa packets, showing off the flavors and mixing them into drinks ey
Sousa
Social Media Specialist for Wellness Drink
How would you increase engagement for a new Supplement brand on social media?
Adhering to trends, posting influencer partnerships, creating a conversation starting campaign with enticing teasers, and hosting giveaways!