I’m the right person to organize these sessions because I already do this daily as a social media manager — bringing people together to create fun, authentic content that connects with a younger audience. I have a great network of creative friends who are comfortable on camera and naturally bring good energy, which helps keep the vibe real and relatable. I also know how to balance planning with spontaneity — making sure the content is organized and on-brand, while still leaving room for those candid, shareable moments that perform best online.

I’d lean into my network of fellow creatives and authentic friends to create a session that feels natural and fun to watch. The goal would be to capture genuine reactions and playful competition rather than something overly produced. I’d plan a few short rounds or challenges using the app, making sure we get a mix of close-up reactions, group energy, and quick commentary moments. Beforehand, I’d organize a loose content outline — intro, gameplay, and post-game recap — while keeping the vibe spontaneous. That balance keeps the content true to the WhoLiked energy: real people, real fun.

As a full-time social media manager for several hospitality companies targeting audiences under 35, I focus on creating content that feels authentic, fast-paced, and trend-aware. I keep a close eye on TikTok and Reels trends, but adapt them to fit each brand’s tone and identity. I prioritize storytelling and aesthetics that resonate with how younger audiences actually consume content: short-form, aesthetically pleasing, and procides value, whether that’s showcasing an experience, a menu item, or a behind-the-scenes moment. I also analyze post-performance to see what’s resonating with my audience and adjust my approach accordingly.