My Portfolio
Interview Questions
Elixir Shots
Social Media Strategist (Owned Channel)

What's a way an IG account can get more followers?
An IG account can grow faster by posting consistent, high-quality content with strong hooks and clear value. Using reels, trending audio, and engaging captions helps boost reach, while interacting with followers and similar accounts.
Elixir Shots
Social Media Strategist (Owned Channel)

Can you provide an example of a successful marketing campaign you have analyzed?
One successful campaign I analyzed was Rhode Beauty’s food-inspired makeup launch. They used playful visuals, soft ASMR, and snacks as props to match the product shades, which made the content super shareable. The campaign worked because it blended beauty with trending food aesthetics, creating videos people wanted to rewatch and recreate.
Elixir Shots
Social Media Strategist (Owned Channel)

How do you stay updated on the latest digital marketing trends?
I stay updated on digital marketing trends by following creators and industry experts on TikTok, Instagram, and LinkedIn, and by keeping up with brand case studies and algorithm updates. I also pay attention to what formats are currently going viral and test new styles in my own content to see what performs best.









