Interview Questions
Toast! Supplements
Brand TikTok Content Creator for Toast! Supplements

How do you engage an audience authentically on TikTok?
I engage authentically by creating content that feels native to TikTok using trends, humor, and real-life moments instead of polished ads. I talk to the audience like a creator, not a brand, and use comments, replies, and storytelling to build genuine connection and conversation.
Toast! Supplements
Brand TikTok Content Creator for Toast! Supplements

What unique ideas would you bring to create viral TikTok content?
I’d create aesthetic, story-driven TikToks that feel like lifestyle moments, not ads. Ex. cozy routines, POV hooks, and trend-based edits where Toast! fits naturally. I love turning wellness into something relatable, and visual, blending education with personality. The goal is content that feels authentic, saves well, and actually converts
Extra
Social Growth Lead

What strategies would you use to grow Extra's social media presence on TikTok? How would you measure success?
I’d focus on short, trend-based videos and authentic UGC that show how Extra fits into everyday moments. I’d also work with small creators and use comments to drive new content. Success would be measured by engagement, views, follower growth, and how often people interact with or share the content.

