Absolutely! I actually started working with the internet when I was just 9 years old—I had a real curiosity for creating and sharing content early on. Over the years, that passion evolved into running my own YouTube channel, where I made a bunch of food-related videos, especially “trying foods” content. From testing international snacks to reviewing trendy new food items, I focused on making videos that were fun, honest, and relatable. It helped me learn how to engage an audience, work with video formats, and stay creative with storytelling around food. While I’m not actively uploading now, that experience gave me a strong foundation in creating content that resonates—especially in the food space where personality and authenticity matter so much. I’m happy to share links to past content if needed!

Definitely! I’ve had a lot of experience creating content that actually connects with people on social media. I focus on making things that feel authentic, on-trend, and tailored to each platform—whether it’s a quick, fun TikTok using a trending sound or a more polished Instagram reel with an aesthetic food shot. I’m always keeping an eye on what’s trending, what sounds are popping, and how people are engaging. I love mixing creativity with strategy—writing captions that feel natural and fun, planning out short-form video content, and making sure everything aligns with the brand’s vibe. I also pay attention to analytics so I can tweak and improve based on what’s actually working. My goal is always to make content that people want to watch, save, and share.

To stay on top of TikTok trends, I’d lean into the viral “dupe” trend by showing off Somos Foods as a better, healthier swap for popular meals—think “Chipotle bowl? Dupe.” with a fun voiceover and side-by-side comparison. I’d also create quick, aesthetic “What I Eat in a Day” or “Lazy Girl Meals” videos using Somos products to show how easy it is to eat well without cooking from scratch. And to keep things relatable and culturally fun, I’d collaborate with Latinx creators on POV-style skits—like “POV: you bring your gringo boyfriend home and impress your mom with a Somos dinner.” It’s all about blending humor, authenticity, and delicious food into scroll-stopping content.