Dune Suncare
Social Media Manager
Please brainstorm one area of opportunity for Dune across all social channels.
Right now a lot of companies are formulating ads that feel overwhelming, and consumers os social media feel as though they only see ads. Creating more subtle and relatable ads would help Dune to become more immune to this commercial exhaustion.
Dune Suncare
Social Media Manager
Please share one beauty brand that is killing their social strategy. Why?
E.L.F. is killing their social strategy in my opinion. As a major trend on social media right now is "dupes", E.L.F. has managed to ride that trend and build their brand around these "dupes", making them very popular and successful right now.
The Darl
UGC Content + Product Testing
Do you think reviews are a key factor when buying a product?
I personally believe that reviews heavily influence the decision to purchase a product or not.