Manuela Profile Image

Manuela

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I am a first-year Advertising and Public Relations student at Penn State University with a passion for content creation, social media, and all things lifestyle.

I am a first-year Advertising and Public Relations student at Penn State University with a passion for content creation, social media, and all things lifestyle.

About Me

Brands I Follow

poppi

Interview Questions

Odele Beauty

Leave-in Conditioner TikTok Content

Odele Beauty Profile Image

What do you think makes a hair transformation video engaging?

A great hair transformation video is all about authenticity and relatability. The most engaging ones show a real before and after, messy, out of the shower hair versus the finished result so viewers can actually see the difference. Good lighting, satisfying brush through shots, and an honest reaction make it feel genuine rather than scripted. A strong hook in the first second is everything on TikTok, and pairing it with a trending sound keeps it discoverable. Most importantly, when the creator genuinely loves the product it comes through on camera and that is what makes people stop scrolling.

Odele Beauty

Leave-in Conditioner TikTok Content

Odele Beauty Profile Image

Have you created TikTok content before?

Yes! I am an active TikTok creator with over 1,400 followers and 166K views in the past year. I regularly create lifestyle, daily vlog, and product content and have experience working with brands as a content creator.

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