While I haven’t led a formal brand campaign, I’ve created and shared content that gained strong engagement within my community. For example, in my sorority, I helped promote events and fundraisers on Instagram through reels, stories, and feed posts. I focused on making them eye-catching, relatable, and easy to share. One event I helped promote had a great turnout, and we got lots of positive feedback about the fun, creative way it was presented online. In my personal content, I also love sharing snippets of my life as a nursing student—from study tips to self-care routines—and I’ve built a genuine connection with my audience by being real and consistent. I believe that’s what makes content truly successful: engagement, relatability, and impact—not just likes.

My video will stand out because it will be real, relatable, and rooted in my actual lifestyle. As a nursing student balancing clinicals, classes, and sorority life, I plan to show what wellness looks like in the middle of a busy, sometimes chaotic schedule—not the polished, perfect version. I’ll focus on storytelling—bringing people into my world with humor, honesty, and a little creativity. Whether it’s a “get ready with me for a 12-hour shift” vibe or a quick check-in on how I stay grounded during exam week, I’ll keep it authentic and engaging. I want viewers to feel like they’re hearing from a friend, not just watching a promo.

Yes, I feel very comfortable in a sales role, especially when it involves a product I believe in. Through my experience in my sorority and clinical work at the hospital, I’ve developed strong communication skills and the ability to connect with different types of people. I enjoy engaging with others, sharing helpful information, and encouraging them to try something new—especially when it supports their wellness. I’m also very comfortable on camera and love creating content. I enjoy being creative, whether it’s filming short videos, sharing day-in-the-life routines, or talking about how a product fits into my everyday life. I think authentic, relatable content is the most powerful, and I’d love to help bring that to Kif!