Malena Profile Image

Malena

I’m a marketing student at Auburn who loves bold branding and big ideas. I turn creative visions into real-life experiences.I’m

I’m a marketing student at Auburn who loves bold branding and big ideas. I turn creative visions into real-life experiences.I’m

Endorsements

Campus professional

About Me

Auburn University

Auburn, AL, US

hospitality management, Business

Class of 05/2026

Los Angeles, CA, USA

Interests

Live events
Marketing
Community engagement

My Clubs and Associations

Zeta Tau Alpha

Auburn University Equestrian Club

Interview Questions

Deep Blue.

Content Creator for Sustainable Streetwear Brand

Deep Blue. Profile Image

If you were hired, how would you approach building out a content plan for Deep Blue?

I would put together an outfit using pieces from Deep Blue while voiceover explaining different facts about our planet and how fast fashion is hurting it!

Deep Blue.

Content Creator for Sustainable Streetwear Brand

Deep Blue. Profile Image

What do you think is more important for a brand: going viral or building consistent community engagement? Why?

It's more important for the longevity of a brand to build consistent community engagement. Yes, going viral is a large boost, but just because you go viral once - does not guarantee any kind of user return. The amount of brands that blow up and 'fall off' shortly after is astronomical. Building community and resisting fast trends is much better in the long run.

Drink KEY

KEY Energy Drink Reviewer

Drink KEY Profile Image

How would you articulate the energy boost you experience after trying a new energy drink like KEY?

Energy drinks allow me to get more pep in my step and take on the day

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