https://www.tiktok.com/@makailawilson0?_t=ZP-8v8OtMv1lBn&_r=1

1. "Sunday Scaries Starter Pack” Concept: A fast-paced, aesthetic “starter pack” video that shows what’s needed to survive Sunday after a big night. Visuals: Huggs pack, oversized hoodie, sunglasses, greasy food, emotional support water bottle, and comfort show playing. Audio: Trending sound + text overlays with chaotic but funny thoughts”

2. “POV: You Swore You’d Be Chill Last Night” Concept: A fast-cut POV-style video showing the progression of “just one drink” turning into an unexpected wild night. 🕺 Scenes: Clip 1: You saying “I’m just going for one drink” Clip 2: Dancing on a table Clip Clip 3: Waking up with mascara smudged, hair a mess Clip 5: Reaching for Huggs like it’s holy water Audio: Use a trending “chaos” sound or dramatic voiceover

At Bishop Kearney High School, I led a full social media revamp that increased engagement by 35% and doubled event leads. Here’s how I did it:

Strategic Content Mix: I created a content calendar balancing student spotlights, behind-the-scenes clips, trending audio, and timely announcements.

Platform-Specific Posts: I tailored story videos using humor and trends while keeping Instagram focused on aesthetic posts, reels, and stories.

Community Involvement: I collaborated with students to create content they’d actually want to share, making the strategy authentic and engaging. Data-Driven Tweaks: I tracked post-performance weekly and optimized our approach based on saves, shares, and reach.

The result? Higher engagement, more visibility, and a stronger sense of community—exactly what I’d bring to hostU.