Interview Questions
Peacock
Brand Partnerships Survey
What's one recent brand collaboration that really resonates with college students specifically?
A recent brand collaboration that really resonates with college students specifically is Alix Earle x Amino Lean. Energy drinks and pre workout powders are popular in the college age group. Amino Lean has been collaborating with Alix Earle for a while now, and releasing her own flavor is a smart collaboration to drive business sales. Alix Earle has taken over TikTok and social media. Posting relatable content, while also showing off a luxurious, crazy, and fun lifestyle. She was the perfect influencer for this collaboration.