My Portfolio
Interview Questions
Odele Beauty
Leave-in Conditioner TikTok Content

What do you think makes a hair transformation video engaging?
I believe a relatable video makes a hair transformation engaging and intrigues the viewer to continue watching. For example, with a before and after, the “before” needs to feel real enough that viewers immediately relate such as frizz, damage, flatness etc. And the “after” has to feel like a believable upgrade to your hair game, not just filters or lighting tricks but an overall improvement
Odele Beauty
Leave-in Conditioner TikTok Content

Have you created TikTok content before?
Yes, I'm experienced in creating TikTok videos for myself and for a variety of brands for campaigns/briefs!
Unwell
Content Creator for Drink Unwell

What makes lifestyle content feel authentic and engaging to you?
I believe lifestyle content feels authentic and engaging when the content feels like you’re being invited into someone’s actual life instead of watching content made specifically for the algorithm. The more real and personal the details are in content, the more engaging it is







