Interview Questions
Interact
Social Media Video Editor for CEO

How do you optimize videos for different social media platforms?
When I optimize videos for different social media platforms, I focus on matching the content to how people actually use each app. On TikTok and Instagram Reels, I keep things short, fast, and eye-catching, usually with trending sounds or quick captions. For YouTube or LinkedIn, I lean into storytelling and let the video breathe a little more. I always format the video to fit the platform—like vertical for TikTok and Reels—and add captions so it’s accessible to everyone. I also pay attention to what performs best and use that feedback to guide what I make next.
Interact
Social Media Video Editor for CEO

What video editing tools are you most comfortable with?
Adobe Premiere Pro, Capcut and Avid
Lemonfête
Social Media & Marketing Assistant

What strategies would you use to keep our social media content fresh and exciting?
To keep Lemonfête’s social media content fresh and exciting, I’d focus on blending trend awareness with authentic storytelling. I’d stay current on emerging sounds, formats, and aesthetics across platforms like TikTok and Instagram, then adapt them to fit Lemonfête’s tone and creative vision. I’d also spotlight the community—sharing behind-the-scenes moments, creator features, and user-generated content that showcase the brand’s personality and values. By mixing planned campaigns with spontaneous, in-the-moment posts, the feed would stay dynamic, engaging, and true to Lemonfête’s playful, artistic spirit.

