M
She/Her/Hers
Madeleine
I'm an accounting major at UW-Milwaukee with an interest in personal finance and finances in healthcare.
I'm an accounting major at UW-Milwaukee with an interest in personal finance and finances in healthcare.
About Me
Class of 2024
Milwaukee, WI, USA
Interests
Social media
Financial literacy
Spanish
Interview Questions
Creator Economy Startup - Stealth Mode
Research Assistant
After reading the gig description, what are the first two questions you would ask about the project?
1. Would this research be carried out on any specific database system (R studio, Excel, etc)?
2. What is the projects end goal and what are the hypotheses?
Influencer Direct
Competitive Landscape Research
What research process would you use to evaluate competitors in the influencer space?
I would look at who the competing companies have brand deals with/endorse. I would then do research on the influencers to see their engagement. I would do this by recording each influencers followers, viewers, likes, and comments. I would record this data in excel and create formulas to compare each competitors influencers to Influencer Direct's influencer market. This would enable me to create a report on how Influencer Direct compares to other competitors in the influencer space. This would then allow me to share my recommendations that would improve Influencer Direct's presence in the influencer market.