To ensure Saint James Tea becomes a recognizable and loved brand on my campus, I would focus on creating authentic, in-person connections paired with consistent digital presence. I would introduce the brand through sampling at high-traffic events such as club fairs, athletic games, and wellness-focused gatherings, allowing students to experience the product firsthand. I’d also collaborate with student organizations, residence halls, and campus wellness initiatives to position Saint James Tea as a refreshing, feel-good option that fits naturally into student life.

I would post content explaining why I love the product and why others should purchase it as well

I am on the executive board of my chapter of Kappa Delta at Elon University. I would help plan and facilitate events that show KD pride and utilize Saint James Iced Tea. An example of an event is Bid Day