I’d make Saint James recognizable on campus by integrating it into my everyday life and sharing it wherever I’m active—Greek life events, dance team practices, campus hangouts, and social gatherings. I’d create fun, relatable content on TikTok and Instagram, post outfit inspiration featuring the brand, and casually talk about it with friends and clubs so it spreads naturally through word-of-mouth.

I’d encourage people to buy by showing how it actually fits into their lifestyle and everyday outfits, highlighting why it’s worth it without being pushy. I’d create fun content on TikTok and Instagram—like styling tips, mini reviews, or “why I love it” videos—and share recommendations casually with friends, sorority sisters, and my dance team so it feels like a trusted suggestion rather than an ad.

I’d introduce Saint James by showing how it fits into my everyday style and campus life, sharing it with my Alpha Gamma Delta sisters, dance team, and other student groups I’m part of. Using Instagram, TikTok, and my campus network, I’d make it feel fun, relatable, and easy for people in my sorority, clubs, and team to try and get excited about.