Interview Questions
BUNKY (munchbunky.com)
Brand Marketing Intern

What excites you about BUNKY and why do you think you’re a fit for our brand voice?
I think I would be a great voice for BUNKY because I align with the demographic that BUNKY would need to target in their marketing strategy. I have strong creative visions that I implement in my graphic design. I also have a prior experience and expertise in Canva pro, Adobe Pro, Capcut pro. I
BUNKY (munchbunky.com)
Brand Marketing Intern

How do you make healthy or “functional” products feel aspirational instead of preachy?
I would focus promoting on the taste and appeal of BUNKY rather than the preachy health factors - that is something buyers will notice immediately being intrested in health. Anything can be healthy - buy buyers want to know how does it taste. Creating videos of people trying it and then telling them "can you tell it has protein" would be a great video idea fir example. Aligning BUNKY with fitness also gives the appeal that it is healthy without being preachy - having fitness models trying it, matching bags to fitness outfits, making the food ESSENTIALLY cool!
BUNKY (munchbunky.com)
Brand Marketing Intern

What brands do you think do social media really well, and what can BUNKY learn from them?
I think high-value and popular brands have a strong grip on their:
- demographics
- marketing strategy (differentiated or unified) to apply to their audience.
- cohesive feed scheme
- brand message/value
without these outlines content will never reach the right audience causing it to blow up. I will continue to say that rhode marketing campaign has been one of my favorites. Hailey Bieber used her popularity/fame in being a model - coming off as an aesthetic person. She created such a visually appealing line where every post leaves you wanting to know more. Every post is a snip-it of the product that has you guessing the mystery and aesthetics of the phoduct. For food, I love Siete marketing play. They are a home-grown, family started food company that praises being locally sourced and good for health. Taking that in account their feed is based on having a showing their strong local community. Featuring post of fundraisers, food trucks using their products locally, testimonials. All giving the appeal that the products are not falsely manufactured by a big corporation.

