Interview Questions
Hammitt
Hammitt Clear Bag College Content Campaign

What’s your typical turnaround time from receiving a product to delivering content?
Less than a week.
Hammitt
Hammitt Clear Bag College Content Campaign

How would you make your content stand out on TikTok/Instagram while staying true to Hammitt’s brand tone (fun, approachable, elevated)?
Being transparent and showing the reality of getting ready for tailgates and game days. The rush of trying to find the perfect skirt and fill your purse could gain attention. Showing different outfit options with the bag before deciding which one to wear also makes viewers more interested.
Hammitt
Hammitt Clear Bag College Content Campaign

Which of the four content pillars (Game Day Outfits, What’s in My Bag, Styling Tips, Quality Call-Outs) do you feel most confident creating, and why?
I would feel the most confident doing game day outfit videos because girls take the outfits and inspiration very seriously especially at universities in the south. I think showing outfit inspo and incorporating the bag would gain more traction than the other pillars.