Interview Questions
Dubai Delights Group
Social Media Manager (TikTok-First)

If you were managing our TikTok account, what type of content would you post in the first 30 days to drive views and engagement?
Product and food content 2-3 times a week. Trends sounds and formats 3-4 times a week, like "POV: you finally try Dubai's most hyped dessert" or first bite reaction videos. The goal of using trends sounds and trends in general is reach and discoverability. Then twice a week upload some customer reactions, testimonials, influencers who have reviewed the product or street interviews. Aiming to post one a day for the first 30 days then track watch time, saves and shares.
Dubai Delights Group
Social Media Manager (TikTok-First)

How do you stay updated with social media trends?
Mostly TikTok, there are many trends that go viral but usually TikTok you stay on top of them because in a few days there are thousands of people doing the same thing. On Instagram, it takes a while to reach there
Dubai Delights Group
Social Media Manager (TikTok-First)

What attracts you to digital marketing?
The reach. Being able to reach people from all around the world with just a phone with Internet connection. There are endless possibilities and coming across a brand isn't just luck, the background of the target demographic behind it is also amazing.








