I would focus on showing the kinds of everyday moments where someone might want to relax or slow down, like winding down after work, working on a creative hobby, or having a calm night with friends. Instead of making the product the main focus, I’d let it exist naturally in those scenes so the content feels authentic and still stays platform compliant. I’d also lean into a clean, lifestyle aesthetic so the content feels closer to modern wellness or design brands than traditional cannabis marketing. Things like soft lighting, simple compositions, and thoughtful color palettes can make the content feel elevated and calm.

I am excited about Humbl because it combines two things I care about: thoughtful design and the well-being of dogs. As someone who genuinely loves dogs, I appreciate brands that focus on providing healthy, high-quality food and creating products that pet owners can feel good about. I would be excited to help visually communicate the wholesome, home-cooked feeling behind Humbl’s brand. Creating content that highlights the care put into the food while connecting with dog lovers would be really rewarding for me as a designer.

To engage dog owners, I would focus on visuals that highlight the joy and personality of dogs while clearly communicating the product’s benefits. Using warm, inviting imagery of happy dogs, natural textures, and clean typography can help create a wholesome and trustworthy feel. Since dog owners care deeply about their pets’ health, I would design graphics that make the nutritional benefits easy to understand while keeping the content visually engaging and relatable. As someone who loves dogs, I naturally gravitate toward creating content that celebrates the bond people have with their pets.