On campus, I would love to have the opportunity to host a makeup night with my sorority as a sisterhood event. Through this experience, we can have the opportunity to play with Colourpop products and build lasting bonds between ourselves and the products. This event would expose sisters to products they will fall in love with and purchase in the future. Off campus, social media presence will be crucial to increasing awareness of Colourpop products. As someone who grew up during the infamous beauty guru swatches on the hand videos, I would love to recreate these videos while also creating makeup looks and showing how I incorporate them into daily college events like basketball games (as former National Champions at UF) or formals for my organizations.

As an incredibly involved student on campus, I would like to present announcements for the organizations I am apart of. The Hispanic Student Association receives over 100+ students at their General Body Meetings each month which present an opportune moment to introduce products to their members. Beyond my reach with the Hispanic Student Association, I am also a member of the Greek community as a sister of Gamma Eta Sorority, Inc. which is the first social sorority founded in the state of Florida. Our important impact as Alpha Chapter would reach our active sisters but additionally the members of the Multicultural Greek Community. Through in-person engagement with all these organizations, I hope to reach a number of audiences with tabling on campus as well. Social media engagement through short-form video content that I am experienced in producing, I also hope to engage UF students who may not be involved in my own student organizations.

Colourpop is the one of the first brands I discovered when I was a young teenager discovering the vast world of makeup. In the myriad of high-end products whose prices I couldn't afford and drugstore beauty whose quality would not achieve the results I wanted, Colourpop was the only brand I could rely on to give me incredible beauty looks without breaking the bank. Now, 10 years later as a college student, Colourpop products remain a staple in daily routine. Colourpop's fun innovative products and brand collaborations with movies and other brands make their products so exciting to keep up with.