What do you think is the most innovative trend in marketing today, and how would you leverage it for Inkitt's growth?
The most innovative trend in marketing in my opinion is advertising ones products or services on the main platforms that the targeted audience uses
What social media platforms do you believe are most effective for reaching Gen Z readers, and why?
Instagram and TicTok are the most effective platforms because that is the place GenZ spends most of the time on
Please brainstorm one way you'd build community around Inkitt on your campus.
As it is well known, the CS majors are mostly boys, and me and my female colleagues have a strong bond. We like to welcome in our group as many girls as possible and we do this by networking. Our community would be delighted to discover Inkitt as reading is one main common passion