A recipe post really stands out to me when it feels simple, aesthetic, and actually doable. I love when the steps are clear, the ingredients aren’t intimidating, and the video shows little satisfying details like chopping, sizzling, or pouring. A personal touch always helps too, whether it’s a quick tip, a fun voiceover, or showing how it fits into everyday life. When a recipe feels real, cozy, and something I could actually make, that’s what makes me stop scrolling

I’d focus on keeping cooking content simple, relatable, and visually satisfying. I love short, cozy videos that show the process, quick cuts, ASMR moments, and easy recipes people actually want to try. I’d mix in things like “what I eat in a day,” quick healthy swaps, and fun drink or snack pairings, while keeping everything aesthetic but realistic. Most importantly, I’d keep it authentic and interactive by asking followers for ideas, sharing tips I actually use, and making cooking feel fun and approachable rather than perfect 💕🍓