Interview Questions
Ello Products
Summer UGC Creator for Ello Products

What is your strategy and approach making content for a brand like ours?
1. Living the BrandI always incorporate the product into my actual day—whether I’m heading to class, lounging at the pool, or running errands—so the content feels effortless and real. That way, viewers see themselves using it too.
2. Visual ConsistencyI stick to bright, natural lighting and clean visuals, paired with trending audio and on-screen text to match Ello’s vibe. I always study a brand’s feed to ensure my content aligns with their current aesthetic.
3. Clear Messaging, Soft SellingWhile I keep things casual, I still make sure to highlight the product’s key benefits—like “100% leakproof” or “summer hydration essential”—in a natural, scroll-stopping way that fits into the storyline.Ultimately, I want my content to feel like a friend sharing a recommendation—not an ad.
Ello Products
Summer UGC Creator for Ello Products

Please link your portfolio or relevant content examples?
I regularly create reels and stories that document my day-to-day life, including “What’s in My Bag,” “Spend the Day With Me,” and “College Diaries” content. My style is authentic, fun, and aesthetic—perfect for lifestyle brands looking to connect with Gen Z audiences through relatable, organic video.
Ello Products
Summer UGC Creator for Ello Products

What are 2 content ideas you have for ello?
1. “Spill Test Summer Challenge”Concept: A fun, fast-paced UGC video showing how leakproof the Oasis Tumbler really is—even during active summer adventures.Execution:Start with a dramatic “Will it spill?” voiceover or on-screen text.Cut to moments like: tossing it in a beach bag, flipping it upside down on a hammock, shaking it during a car ride.End with: “Zero spills. 100% summer proof. This is Oasis.”🎶 Add upbeat summer music + high-energy editing.Why it works:It's playful, engaging, and directly highlights one of the tumbler's main selling points in a shareable way.2. “What’s in My Summer Bag ft. Oasis”Concept: A trendy lifestyle reel walking viewers through your must-haves for a summer day out—with the Oasis Tumbler as the highlight.Execution:Lay items out picnic-style (sunglasses, book, snacks, SPF, etc.)Do a quick “flat lay” showcase and pick up each item one by one.End zooming in on the tumbler with a refreshing pour or sip moment.Text overlay: “Stay cool. Stay hydrated. Stay stylish.”