BUNKY excites me as a brand because it has a simple image and goal, all while maintaining an authenticity and personality. It's refreshing to see a brand like BUNKY, and everyone loves popcorn. I think I'm a fit for BUNKY's brand voice because I value authenticity highly. It's important to me to maintain my truth and values no matter what, and I believe I can do that with BUNKY.

Healthy products that are aspirational and not preachy tend to have simpler, cleaner brand images and a "less is more" aesthetic. Since simplicity and simple ingredients often signal a healthy product, it's easy to assume a product is healthy when the brand image is simple and doesn't overplay its healthiness.

Two brands I think do social media really well are Dunkin' Donuts and Crumbl Cookie. I think they are both very engaging to their consumers, especially Dunkin', with the page's humor and its ability to follow popular jokes and use of language.